Marketing

Running a dental clinic is like running a business; it entails effective marketing and management strategies to ensure success. As a dentist, running the advertising of your dental clinic can only mean additional work for you, especially since you already have your existing work to deal with. As this happens, you are at risk of running a business with a bad marketing strategy, which can...

These days, the management and building of a good dental practice reputation are important, given these are some of the indirect ways of marketing your services. A dental office is a business company; you have to be adept at managing the business side of it by employing the best practices in patient care and be of good service to your customers. With this in mind,...

Nowadays, services like dental care and other medical treatments are treated as commodities in many clinics, meaning doctors or physicians and other health practitioners sell their services to a patient from a salesman's point of view. With this in mind, the business practice of dentistry has led many dentists to sell their services to their patients through effective marketing strategies. Selling the patient more services...

Dentistry used to be just like any other medical field with dentists seeing patients on a daily basis as any other routine of an 8-to-5 job. As time passed by, the professional market is becoming more saturated with oral healthcare professionals (like a hygienist, orthodontist, and many others) consequently leaving many dentists to compete for patients. With this in mind, the business perspective of dental...

The business perspective in a dental practice is usually undermined by many dentists. In consequence, many dental practitioners wonder why they are not getting a steady flow of patients and why their sales are not performing well enough to support their business. Marketing strategies such as online reputation management for dentists has been increasingly employed to improve online marketing practices and increase the brand's online...

For years, Facebook has been dominating the online and digital social media world. Facebook has become a major media behemoth in online marketing and advertising for many businesses and companies in various industries. The Significance of FB Ads for Business and Companies in General Facebook has become increasingly relevant with their ads for businesses and companies, in general, as the social media platform helps them reach out...